Unibail-Rodamco successfully delivered two emblematic shopping centres in H2 2015, benefiting from the group's latest concepts and innovations, including The Designer Gallery, The Dining Experience and the 4-Star Label.
Polygone Riviera and Mall of Scandinavia have welcomed their one millionth visitor in less than 1 month and only 17 days of operation respectively. These results affirm the success of Unibail-Rodamco's strategy of concentrating on large shopping centres, providing a unique experience to customers through innovative design, differentiating retailers and services exceeding expectations of both retailers and visitors.
Polygone Riviera, opened on 21 October 2015 in Cagnes-sur-Mer, France, is Unibail-Rodamco's first open-air lifestyle shopping centre in the country. With 71,000 m² GLA, it features 150 shops, 26 restaurants, a 10-screen multiplex and a permanent contemporary art exhibition, offering an experience of the ‘New Art of Shopping’ to visitors from the French Riviera. Its mobile app incorporates Unibail Rodamco's latest digital innovations, including Meet My Friends, Smart Map, Smart Park and an artwork audio guide. This unique asset has attracted international premium retailers such as COS, & Other Stories, Uniqlo, Le Printemps and a Primark store (to be opened soon).
Mall of Scandinavia, opened on 12 November 2015 in Stockholm, Sweden, is the largest shopping centre in Scandinavia with 101,000 m² GLA and welcomed a crowd of 51,000 visitors on the opening night. This 224-store shopping centre, originally announced in 2008, combines an indoor design inspired by the Nordic landscape, a 240m long and 8m high ‘Flagship Avenue’ offering a location for international premium retailers and ‘The Designer Gallery’ concept. Exclusive brands such as Oysho, Intimissimi, Kiko, Nike, Pull&Bear, Disney and Lego have chosen Mall of Scandinavia to open their first store in the Nordic region or in Sweden. Mall of Scandinavia also hosts the first commercial IMAX cinema in Sweden and The Dining Experience concept with more than 40 restaurants and cafés under a ceiling replicating an aurora borealis.
