ICSC announces Pan-European Shopping Centre Executive Opinion Survey (EU)

The Pan-European Shopping Centre Executive Opinion Survey, a monthly publication produced by the International Council of Shopping Centers (ICSC), has been officially launched and will be publicly available via the research section of ICSC's website.

The publication will provide monthly tracking of key performance indicators and business conditions for the European shopping center industry.

The March findings, the first to be published, showed that "there was a pronounced moderation in the rate of decline in regards to European shopping center executive's confidence in the industry," according to Michael P. Niemira, Chief Economist and Vice President of Research for ICSC.

"This positive shift suggests that market sentiment may be beginning to move towards stabilization," Niemira added.

The survey comprises three indices, Current Conditions which consists of four components – sales, footfall (traffic), occupancy, and re-leasing, Future Expectations, and the Euro-Shop Index which is a summary of both the current and future measures. The indices can range from 0-100%, with a reading of 50% indicating relatively unchanged conditions; below 50% signifying deterioration; and above 50% suggesting improvement.

The current and subsequent surveys will be available to the public, but data exist going back to March 2011 and are available to ICSC Members only via ICSC's eData portal – which now houses 9,000 industry series.

Source: Nicky Godding

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