Shaftesbury has announced the launch of two significant sustainable fashion brands within the Seven Dials community, reaffirming it as London’s go-to destination for the conscious consumer. The functional outdoor clothing retailer Meander Apparel has unveiled its debut permanent store in England spanning 783ft² on 18 Earlham Street, whilst responsible and contemporary womenswear brand Rakha has opened its 699ft² flagship store on 46 Monmouth Street.
Jill Henry, Meander Co-Founder commented: “Meander is a brand based on a passion for outdoors and sustainability - placing our commitment to the planet at the forefront of our brand values. As such, it was imperative for us to open our flagship store in a community that attracts and champions socially conscious brands, which Seven Dials is renowned for. We’re thrilled to have become a part of the Seven Dials community and look forward to welcoming customers ahead of the Christmas trading period.”
Gozde Taskin, Creative Director and Founder of Rakha, added: “Rakha strives to promote an environmentally friendly process of creating, buying and disposing of clothes. We feel that opening our flagship store in such an innovative community like Seven Dials closely aligns with our values. We are excited to join the other eco-conscious brands in such a prime London location.”
Samantha Bain-Mollison, Retail Director at Shaftesbury, commented on the openings: “Sustainability has always been central to Shaftesbury’s long-term strategy, and at Seven Dials we work consistently hard to curate a diverse community of thoughtful and socially conscious brands, so it’s fantastic to welcome Meander and Rakha. Having two such authentic and innovative brands open their flagship stores is an exciting venture for Seven Dials.”