Standard International has added Brussels to its growing list of destinations. ZIN, Befimmo’s ongoing redevelopment project of the World Trade Center towers 1 & 2 in Brussels’ Northern Quarter, will welcome The Standard hotel in 2025. The property will offer 180 rooms, 20 branded apartments and will feature a lush ground floor greenhouse and a spectacular rooftop, with bars and restaurants created for visitors and locals alike tapping into the city’s deep cultural community.
“This property is a perfect step for The Standard in Europe,” said Standard International CEO, Amar Lalvani. “Once again, we will be completely and unexpectedly reinventing a property and transforming a neighbourhood. We can’t wait to surprise people and show them just how intriguing Brussels is and why we love it.”
“We are extremely proud to welcome The Standard in ZIN. This iconic brand fits perfectly within the vision we have for ZIN and will amplify the redynamisation of the Brussels North Quarter. Thanks to the mix of functions (offices, hotel, apartments and shared spaces), we will create a building where there will always be life, 24/7, with different users occupying the spaces at different times,” said Jean-Philip Vroninks, CEO of Befimmo.