Radisson Hotel Group
has unveiled the relaunch and repositioning of Radisson Blu Hotel, Bucharest, following a major capital investment to elegantly transform the hotel’s lobby and garden area, as well as increase the hotel’s room inventory by more than 600 rooms. The award-winning hotel will be joining Europe’s largest upper-upscale brand and Romania’s market leader, Radisson Blu, as part of Radisson Hotel Group, one of the world’s largest and most dynamic hotel groups.
Radisson Blu Hotel, Bucharest’s extensive transformation includes a brand-new redesigned lobby and a revamped inner garden with a dedicated dining and pool area, welcoming guests to a completely new, elegant, and sophisticated ambience inspiring unforgettable experiences with every stay. The new arrival concept offers guests increased indoor and outdoor premium seating, a welcoming lobby bar, a blossoming garden, a relaxing pool area, and new, state-of-the-art indoor and outdoor bars to create the perfect private dining and special events. Other new key characteristics of the hotel include five on-site restaurants, three bars, an indoor and outdoor pool, as well as eleven high-quality meeting spaces suitable for up to 650 guests in reception style.
The investment project for the expansion of the Radisson Blu complex will continue into 2022 with the addition of 200 brand-new guest rooms to create an astonishing new look, new feel, and unique rooms concept. The new rooms will be located in fully refurbished buildings including the latest, high-end technology and amenities to ensure the maximum comfort and safety of all guests. With 623 rooms and suites in total, Radisson Blu Hotel, Bucharest is one of the largest 5-star hotels in Central Eastern Europe (CEE).
Sonja Dive-Dahl, General Manager Radisson Blu Hotel Bucharest & Park Inn by Radisson Bucharest, said: “We look forward to delighting guests with a brand-new rebranded lobby bar and inner garden facilities converted into unique experiences. My passionate and well-trained team are eager to welcome new and returning guests with our renowned world-class hospitality to ensure that Every Moment Matters.”
Eric Assimakopoulos, Founding Partner at Revetas Capital, added: “The expansion and renovation investment project of the Radisson Blu Hotel, Bucharest is designed to create a dynamic experience for our guests with a beautiful balance between the indoor and outdoor bars, dining and a unique city centre pool area. The refreshing architectural contours will offer a modern, elegant, and fit-for-purpose look which will meet even the most demanding expectations of business travellers and leisure guests while ensuring the highest levels of safety and comfort. In addition, the investment has been geared towards technology features that will reduce the carbon footprint and improve the building‘s energy efficiency, such as state of art new chillers and boilers with free cooling and heat recovery technologies, which, together with upgraded BMS control are increasing capacity and drastically reducing consumption. We are delighted to present this comprehensive redesign project, which is part of a development and refurbishment program of more than €24m and is targeted at securing this amazing hospitality complex’s leading market position.”