Hilton unveils new location in Italy

Hilton unveils new location in Italy

Hilton has announced the opening of the Conrad Chia Laguna Sardinia, marking the brand’s debut in Italy. A prime location on Sardinia’s coastline, the hotel overlooks Chia Bay and is located between Monte Cogoni Beach and Dune di Campana Beach.

 

Simon Vincent, executive vice president and president, EMEA, Hilton, said: “Conrad Chia Laguna Sardinia is a stunning addition to our luxury portfolio in Europe – and Hilton’s third hotel on the island. Sardinia’s natural beauty makes it a desirable destination for discerning luxury travellers, and we’re thrilled to partner with Italian Hospitality Collection once again to introduce the hotel to Hilton’s guests from around the world. With more than 10 new hotels poised to join our Italian portfolio this year in locations including Rome, Padua and Venice, we continue to see considerable growth momentum in Italy, demonstrating the strength and resilience of Hilton’s brands in a dynamic market.”

 

The surrounding natural beauty is reflected in the property’s interior thanks to a unique design concept by Studio Marco Piva – Milanese masters of hospitality design. Inspiration comes from the hotel’s elevated coastal location above the bay with natural materials and neutral tones featured throughout resulting in a harmonious blend of elegance and Mediterranean simplicity. The approach combines contemporary design with local materials such as Sardinian “Biancone di Orosei” marble, a calcareous rock derived from ancient coral and fossils that has a subtle sandy hue. These locally sourced rocks were used to create terraces, seamlessly blending the resort into its surroundings. The hotel lobby features elements of the Sardinian culture, inviting guests to fully experience the location’s cultural background with details such as wall coverings of traditional Sardinian fabrics and furniture decorated with ropes, representing the destination’s nautical roots. The on-site Conrad Spa serves as calm haven with an extensive treatment menu and rooftop solarium – where breath-taking views overlooking the entire resort and surrounding landscapes can be enjoyed from a series of pools. 

 

Dino Michael, senior vice president and global category head, Hilton luxury brands said: “We’re thrilled to introduce Conrad Hotels & Resorts in Italy as the latest marquee opening for the brand following notable openings in Shanghai and Tulum early this year. Located in a destination famous for its turquoise coastline and picturesque mountainous views, Conrad Chia Laguna Sardinia will provide our highly discerning guests with authentic, impactful experiences through Conrad’s renowned purposeful and passionate service.” 

 

Marcello Cicalò, group director of operations, Italian Hospitality Collection, commented: “We are proud to be taking our partnership with Hilton to the next level, having begun last year with the launch of Baia di Chia Resort Sardinia, Curio Collection by Hilton. Conrad Chia Laguna Sardinia will offer exclusive, superlative experiences in a unique location brimming with history and culture, set in the magnificent natural surroundings of southern Sardinia. Our partnership with Hilton is a real boost, increasing the international profile of our resort and Sardinia as a travel destination, and providing a real opportunity to relaunch tourism on the entire island.” 

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