Hines is adding Sergio Rossi, the iconic Italian women’s footwear brand, to Spiga 26 complex in Milan, Italy. The new store comprising approximately 200m² will showcase various collections from Sergio Rossi starting Spring 2022. Sergio Rossi will have two floors dedicated to its store and two display windows that will frame its entrance onto the fashion district’s street. The floor-to-ceiling windows occupy the entire back wall of the store and overlook the interior courtyard to awash the space with natural light.
Spiga 26 offers 13,000m² across three mixed-use levels with an interior green courtyard measuring 180m². The 3,000m² three-level space will be dedicated to a new concept of high-street retail while the upper floors will be converted into exclusive and innovative office spaces. The project is in line with the highest standards of environmental sustainability and energy efficiency with the objective of obtaining the international LEED Gold certification.
“We are proud to welcome Sergio Rossi to Spiga 26 as it moves out of its historic store on Via Montenapoleone to relocate to a larger space while remaining in the heart of the fashion district,” stated Mario Abbadessa, senior managing director & country head of Hines Italy. “The innovative shopping experience aligns with the identity of the hub, which provides cultural activation via enhancing its design, a unique experiential space and a ‘new creative district’ with fashion, design, culture, food and business. The ongoing revival of the high street is drawing more visitors attracted by the recent opening of luxury boutiques and initiatives that continually enhance the location’s culture.”
“It’s with enthusiasm that I announce the new opening of the Sergio Rossi flagship store at Spiga 26. Via della Spiga is a street in which I strongly believe will become one of the most important fashion destinations in Milan’s city centre. The new store will express the femininity and elegance of Sergio Rossi while pushing forward the immersive and innovative vision and soul of the brand. For Sergio Rossi the opening at Spiga 26 represents a new important step in its history that, as part of Lanvin Group, is representative of important growth and new store openings worldwide,” said Riccardo Sciutto CEO of Sergio Rossi.