Unibail-Rodamco and Socri to develop Polygone Riviera, France's first open air shopping center (FR)

For the first time in France, a green and open air center will offer to take visitors on a real journey around art, shopping and leisure. Polygone Riviera will open to the public in the fall of 2015. With a construction cost estimated at €350 million, the project will create 1,500 jobs and have an environmental performance on par with the international standards of BREEAM.


The design of Polygone Riviera was entrusted to a team of renowned architects, under the direction of José Ignacio Galán Martinez, the architect of La Maquinista in Barcelona. The landscape artist Jean Mus drew his inspiration from the "French Riviera', a Mediterranean spirit and ambiance that has contributed to the success of this region for over a century. Sacha Sosno, a famous visual artist from the region will select and display original art from renowned artists in order to give visitors a unique experience with fashion and contemporary art.

Polygone Riviera is a mall offering visitors for the first time a place for a scenic stroll by the river, surrounded by works of art, or a place to lounge around the many different fashion, beauty and home decoration brands, as well as shops revolving around culture.

The mall will also include a movie theatre with ten screens and a casino. Polygone Riviera represents a collection of brands and a concentration of possibilities, never seen in the region before.

30 years after Nicetoile, Unibail-Rodamco again partners with Socri to build the largest shopping centre in the South of France. With 75,000 m² of retail space, restaurants, art and culture, Polygone Riviera will allow visitors to shop for all their needs in one place.

Polygone Riviera is organised around four districts:

• The ART DE VIVRE district: a haven for interior design and nature.
• The LIFESTYLE district: the largest retail and entertainment offer in the South of France.
• The PREMIUM district: a collection of iconic brands and fashion.
• The LUXURY district: offering an array of prestigious brands.

Polygone Riviera is located in a region with 1.1 million inhabitants, of which 28% of households have above average wealth. The region attracts 14 million tourists per annum, including 20% from business tourism. The shopping centre targets a local and international demand: a place that is easy to access, in a scenic environment, where the mix of premium brands includes the best of those found in international capital cities.

Polygone Riviera will also have the recognition of Unibail-Rodamco's highest quality standards: the 'four Star Label', which welcomes visitors with a range of innovative services that match the standards of a luxury hotel. Furthermore, The Dining Experience will also be implemented, a unique concept that offers a collection of the best restaurateurs and new international food brands.

Polygone Riviera is part of the 'New Art of Shopping' revolution in the French Riviera.

Source: Unibail-Rodamco

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