Monday, 22 December 2014
Prelios develops shopping center in Husum (DE)
The Hamburg-based retail real estate expert Prelios Immobilien Management is developing and letting a shopping center in the heart of Husum on behalf of Husum Shopping Center GmbH, and will also be responsible for the management of the center. The rental space totalling some 10,000 m² is to be completed in 2018. The basic area of the centrally located shopping center will comprise the former “Hertie” department store on Großstraße plus an existing car park.
Martin Mörl, Managing Director of Prelios Immobilien Management commented: ”Our objective is to upgrade Husum’s city center with a contemporary shopping center to provide fresh impetus and increase visitor frequency. We are therefore placing great emphasis on visitor experience, a sustainable concept as well a customer-oriented tenant and product mix which fits to Husum, and is an ideal addition to the existing offering.”
The new shopping center comprises around 35 large and small rental spaces for groceries, textiles, fashion, services, drugstores, restaurants and health. “We want to bring new brands and tenants to Husum and will begin the pre-letting-process in January. After conducting a thorough location and market analysis, we have identified a particularly strong demand for textiles and groceries. We have already received some specific enquiries from these sectors”, added Mörl.
Dr. Gisbert Beckers, one of Husum Shopping Center GmbH‘s two managing directors, commented: “The project development is based on a sound concept for the city center. In Prelios Immobilien Management we have found a highly competent retail real estate partner for the development and ongoing operation of Husum’s new shopping centre.”
Husum, located on the North Sea coastline close to the North Frisian Islands, is a catchment area for more than 340,000 consumers and an estimated three million visitors per year and is North Frisia’s economic center. Located at the World Heritage Site of Schleswig-Holstein Wadden Sea National Park, tourism and renewable energy are the region’s main industries. Husum has an extremely high retail trade centrality rate of more than 219%.