Neinver has announced the reopening of Roppenheim The Style Outlets, following the gradual ease of lockdown restrictions across Europe. The company is implementing a reopening plan in close coordination with authorities and the brands operating at the centre, including strict hygiene and social distancing measures to guarantee the safety of employees and visitors. Roppenheim The Style Outlets will come back to activity with around 80% of its shops open on May 15.
France becomes the third market where Neinver, the second-largest operator of outlet centres in Europe and the market leader in Spain and Poland, is reactivating its outlet portfolio. The company launched its reopening plan on 20 April in Germany, and on 4 May continued with its five outlet centres in Poland. Despite the new situation, its portfolio in both countries is showing positive trends in terms of footfall and sales, with consumers rapidly adapting to the new safety measures.
To ensure the maximum standards of safety for its 650 employees and for visitors, Neinver is implementing health and safety protocols in accordance with public health guidelines. Hygiene and social distancing measures include a defined itinerary to walk through the center, marked waiting areas in front of the shops and the reinforcement of disinfection, cleaning and sanitising of the common areas. Visitors are also required to wear masks in indoor spaces, hand sanitiser is provided and dustbins are placed at the exits for customers to leave their used masks and gloves. Moreover, brands have established additional hygiene and safety measures to guarantee a safe in-store experience.The centre has also adapted its customer services to meet the new health and safety protocols and ensure a pleasant stay for visitors, including the appointment with a personal shopper service for loyalty programme customers or the take-away service at restaurants.
Neinver estimates to start the activity in Italy in a few days and is preparing the reopenings across its Spanish portfolio which, once opened, will complete the reopening of its entire portfolio.