McArthurGlen Group, Europe's leading developer, owner and manager of designer outlet villages, announced the opening of its fourth village in Italy, Veneto Designer Outlet village in Noventa di Piave, Venice. The opening of Veneto Designer Outlet brings the total number of McArthurGlen's designer outlet villages in Europe to 17 in eight countries.
The newly opened Veneto Designer Outlet
McArthurGlen first entered the Italian market in 1998; its three existing designer outlet villages in Italy are in Florence (Barberino), Milan (Serravalle) and Rome (Castel Romano).
JW Kaempfer, Chairman, McArthurGlen Group, said: "We enter a market when our brand partners and our research indicate that the time is correct. This close alliance of our business strategy with that of our brands has always been and will continue to be at the heart of our company, with Veneto being no exception. We have enjoyed tremendous success in Italy with our three existing designer outlet villages, which attract nearly 12 million visitors a year. Veneto builds on this success and we are all very excited about the future."
Jacopo Mazzei, CEO and President of RDM-Gruppo Fingen, McArthurGlen's joint venture partner in Italy, said: "The opening of Veneto Designer Outlet represents an important stage in the development of the designer outlet market in Italy. The success of McArthurGlen's Veneto Designer Outlet is already nearly assured, both in terms of sales and number of visitors. This is helped by the village's unique location in one of the most beautiful and historic regions of Italy, as well as its architectural design, which is in keeping with local style, and its proximity to one of Italy's most important cruise terminals, in Venice."
Veneto Designer Outlet is strategically located close to the Venice-Trieste motorway.
The first phase of the new development offers 11,000m