Marriott International has signed a milestone agreement with Northstar D.O.O. to bring The Ritz-Carlton brand to Montenegro. Under the plan funded by Al Yasra, The Ritz-Carlton, Montenegro and The Ritz-Carlton Residences, Montenegro are scheduled to bring the brand’s unrivalled elegance and legendary service to the country in 2023.
“With its striking views of the Adriatic coast, Montenegro has quickly become a favourite Mediterranean destination for global travellers,” said Carlton Ervin, Chief Development Officer – Europe, Marriott International. “The signing of The Ritz-Carlton, Montenegro highlights the demand for our luxury brands in this exciting region. Combining the country’s serene, natural beauty together with the brand’s legendary service makes Montenegro the perfect destination for The Ritz-Carlton guest.”
Slated to rise in a prime position on the Western tip of the chic Lustica Peninsula, the hotel and residences are expected to boast panoramic views over the glittering Adriatic Sea. The scheme will enjoy close proximity to both Tivat International Airport and Dubrovnik International Airport.
Design plans for the hotel’s 120 elegantly appointed guestrooms and suites envision relaxing sanctuaries for guests, with simple local design planned to merge discreetly with contemporary technology, all with the aim of enhancing the natural beauty of the location. The project’s plans call for low-rise buildings that would blend into the terrain while maximizing sea and sunset views for guests, residents and visitors alike. The powerful backdrop of the Adriatic is expected to highlight planned recreational amenities, including the property’s main restaurant, two speciality restaurants, a beach bar, indoor and outdoor pools, a salt-water Lido pool, a world-class spa and fitness room, and well-equipped Ritz Kids and Teen clubs. The property will also benefit from expansive outdoor event spaces with unobstructed views to create ideal settings for hosting memorable gatherings, alongside creative pop-up activations offering seasonal bar and restaurant options.
“The success achieved on this project, bringing the legendary Ritz-Carlton brand to Montenegro, is a result of dedicated work by all parties involved, both from our company, Marriott International, and the Government of Montenegro,” said Mohamed Al Sager, Chairman, Al Yasra. “This is not only business success but a personal accomplishment as well. When I first visited Montenegro on holiday, I fell in love with the natural beauty of the country and knew I wanted to be a part of its future development. What began as just a dream has today become a great project on a clear path of execution."
The hotel and residences are planned as part of a mixed-use development that is poised to include sprawling villas, manicured gardens, a yacht club and a sparkling beach cove. The Ritz-Carlton Residences, Montenegro is expected to offer 180 apartments and 48 villas and is scheduled to complete the first phase of construction in 2023, with the final phase scheduled for completion by 2028.
