Lenta expands its retail portfolio (RU)

Lenta expands its retail portfolio (RU)

Lenta, one of the largest retail chains in Russia, has opened two new hypermarkets in Saint-Petersburg. The first store is a Lenta hypermarket located at 10 Kollontay street. The store has a total area of 7,140m² with 4,295m² of retail space. The store has 161 parking spaces and 21 cash registers including 10 self check-outs. The hypermarket is opened 24 hours a day seven days a week. The second hypermarket is located at 32 Kolpinskoe highway. The store has a total area of 7,854m² with 4,099m² of retail space. The store has 200 parking spaces and 21 cash registers including 10 self check-outs. The store is opened 24 hours seven days a week. Both hypermarkets are opened in premises previously operated by SPAR. Both stores offer a broad product range of 11,000 SKUs, which has been selected specifically for residents of Saint-Petersburg and includes Lenta’s private labels and federal product ranges alongside local produce.

 

Lenta reconstructed premises to meet different clients’ needs and fulfil various customer journeys. The layout design of both stores is made to promote fresh and healthy food. The new equipment allows making shopping more convenient and ensuring perfect representation of goods. The company undertook explicit measures to ensure safe environment for its customers and employees during the pandemic of coronavirus. All Lenta stores are equipped with sanitizing stations and protective screens at checkouts and own production areas to minimize health-related risks. The personnel is provided with high-quality respirators and gloves and goes through body temperature control procedure daily. All the equipment and premises are cleaned with disinfectants several times a day.

 

The new openings are Lenta’s first and second hypermarket launches in 2020 and bring the total number of Lenta stores to 250 hypermarkets in 88 cities across Russia and 135 supermarkets in Moscow, St. Petersburg, Novosibirsk, Yekaterinburg and the Central region.

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