Land Securities, owner of the Bridges, has confirmed its intention to embark on a £15 million expansion within the center. A planning application to deliver a three-story 60,000-ft² (approx. 5,500-m²) anchor store for Primark will be submitted in October 2010.
"Our objectives are to enhance the shopping experience we provide for the 21 million customers who visit the center each year by ensuring more of their favorite high street fashion brands are located within the Bridges and to enhance the center's reputation as one of the best shopping and fashion destinations in the North East.
"Primark has outgrown its existing store, located on Fawcett Street and are very keen to remain in the city.
"The Bridges is fast becoming a fashion hub and with the likes of Bank, H&M, New Look, Top Shop, River Island and Schuh already part of the retail offer we are confident that this is the right location for the brand new Primark store."
As part of the expansion plans Land Securities will create a vibrant new entrance to improve the visual outlook and environment on High Street West which will ultimately drive footfall in this part of the Bridges.
Work is scheduled to commence in 2011 on the £15 million (approx. €17.3 mln.) expansion. During the past year, the Bridges has secured approx 50,000 ft² of retail lettings, bringing leading brands such as Bank, Blue Inc, Pandora, Disney and Schuh to Sunderland and providing new and bigger space for JD Sports.
Source: Land Securities