REDEVCO UK has confirmed the retailer line up for their redevelopment the former Beatties department store on Corporation Street in Birmingham, with a total floor area of 7,525 m². In three of Birmingham's largest recent retail transactions fashion retailer New Look has agreed terms to anchor the redevelopment. New Look will occupy a store extending to 3,654 m² and will be joined by Mothercare, who are relocating to a new 1,443-m² unit and JJB who are set to occupy a 2,322 m².
The Corporation Street pitch has taken time to recover following the success of Bull Ring, however the large units with double height façade being created by Redevco will raise the profile not only of this building but the street as whole. Redevco will invest €7.6 million in the property, resulting in an end value of approx. €36 million.
David Smith, Portfolio Director at Redevco UK, commented, "We believe we are creating a high quality product which is vindicated by the calibre of retailer we have been able to attract to the scheme. These are important lettings for Corporation Street and will hopefully generate momentum to enhance the retail offer in the street".