InterContinental Hotels Group, one of the world’s leading hotel companies, has announced the signing of its latest multiple development agreement to develop 10 hotels in Germany by 2019 with first time franchisee for the company, Interstar. IHG’s growth strategy continues to gain momentum in Germany with over 85 hotels currently either open or planned under MDA agreements.
The agreement enables Interstar to develop hotels across two of IHG’s brands, Holiday Inn and Holiday Inn Express. The 10 hotels will add approximately 1,700 rooms when signed to Germany’s current development pipeline of close to 4,000 rooms.
The first hotel under the agreement to be signed is Holiday Inn Frankfurt Airport, a 288 room new build property anticipated to open in quarter four of 2016.
Martin Bowen, Associate Vice President of Development, Germany, IHG said: “We’re delighted to be signing our ninth MDA with first time franchisee partner Interstar. Our innovative approach demonstrates the flexibility with which we work with our owner partners in order to create a win-win situation for both parties. ”
Wolfgang Gallas, of Interstar said: “We are excited to begin this successful partnership with IHG and grow our portfolio of Holiday Inn and Holiday Inn Express hotels, IHG’s most popular brand family.”
In 2014 IHG doubled the number of its signings in Germany in comparison to 2013, signing twelve contracts with new and existing owner partners. There are currently 62 IHG hotels open in Germany with a further 21 in the pipeline.