InterContinental Hotels Group has announced another step forward in the UK & Ireland with the signing of three more Holiday Inn Express hotels: Holiday Inn Express Grimsby, Holiday Inn Express Dublin – City Centre and Holiday Inn Express Middlesbrough – Centre Square. The Holiday Inn Express brand is leading the company’s growth in this priority market.
The first of the three to open its doors (towards the end of 2015) will be Holiday Inn Express Grimsby. The 80-room new build property will operate under a franchise agreement with Brayford Hotels. The hotel will be centrally located in the town of Grimsby nearby the main railway station.
Based in Ireland’s capital, the next hotel to open in the spring of 2016 is Holiday Inn Express Dublin – City Centre. The 198-room conversion property will operate under a franchise agreement with existing IHG owner Findlater House Ltd. The hotel will be located in the heart of Dublin’s shopping district on O’Connell Street and is well positioned to attract a healthy mix of business and leisure travellers.
Also due to open in 2016 is Holiday Inn Express Middlesbrough – Centre Square. The property will be converted from an existing office building and will emerge as a 138-room Holiday Inn Express and operate under a franchise agreement with Sherland Property OpCo Limited. Located on the main square in the heart of Middlesbrough town centre, the hotel will be close to local attractions such as Middlesbrough Town Hall, Middlesbrough Institute of Modern Art and Cleveland Centre shopping mall.
Philip Lassman, Director of Development UK and Ireland, IHG said: “Holiday Inn Express is one of the fastest growing brands in the industry and the brand is certainly doing really well in Europe. The brand offers friendly efficient service, comfortable rooms and a free breakfast – everything a guest needs and nothing they don’t. It’s truly ideal for meeting the needs of corporate and leisure travellers typically taking short weekend breaks and business trips in this part of the world.”