Coldwell Banker unveils its plans for the Romanian market (RO/US)

Coldwell Banker Affiliates of Romania, which has recently entered the real estate market, being involved in brokerage and consultancy services, has announced the future plans of the company and introduced the new management team.

The company aims to be among the top five real estate agencies in Romania by the end of the year. "This target will be achieved by recruiting highly skilled professionals as well as by launching, for the first time in our country, programs that have proven their functionality on other markets," says Valentin Ilie, CEO, Coldwell Banker Affiliates of Romania.

The company's development program forsees the territorial extension with 20 offices in the first three years from the initial set up.

Valentin Ilie, CEO Coldwell Banker Affiliates of Romania

Norbert Hoeckl, VP Strategy
Coldwell Banker Affiliates of Romania

The management team will focus on building a professional team, which will raise the quality level of the services on the real estate market. "We shall recruit both specialists in real estate brokerage, as well as people acting in different industries, but experienced in sales, who will be trained using educational programs provided by Coldwell Banker University," explains Norbert Hoeckl, VP Strategy for the same company.

Coldwell Banker will offer a wide range of services – brokerage, for all the real estate market segments as well as complementary services: acquisitions & dispositions, market research, investment analysis, property management, due diligence etc.

The Residential Department will be run by Razvan Stroescu, Catalin Secareanu will handle the brokerage activities for the Comercial segment, Adrian Ghimpau is Expansion Manager, George Harpa will coordinate the property management services and Despina Ponomarenco will supervise the brand image for Coldwell Banker in Romania.

Among the programs that will be launched in the first phase on the Romanian market can be counted:

  • "Coldwell Banker Previews" – an innovative service that targets the luxury segment, enabling the purchase of properties estimated over €1 million;
  • "New Homes" – especially designed program for the needs of new residential project developers;
  • "Coldwell Banker Concierge" – a network of trusted suppliers who offer complementary services to the acquisition or sale of a house: carpentry, restoration, security.

Source: Coldwell Banker

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